What is digital marketing?
A Comprehensive Guide to Digital Marketing: Methods, Scope, Best Platforms, and More..... In today's interconnected world, digital marketing has become an essential component of any successful business strategy. With consumers spending a significant amount of their time online, businesses must leverage digital marketing techniques to reach their target audience effectively. This article delves into the various methods, the scope of digital marketing, the best platforms to use, and more. What is Digital Marketing? Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and websites to connect with current and prospective customers. Unlike traditional marketing, digital marketing offers the advantage of reaching a global audience in a cost-effective, scalable, and measurable way. Methods of Digital Marketing 1. Search Engine Optimization (SEO): The proc
